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In April we open our doors for Startups only.

You have a startup and want to try if an Alexa skill would be a real push up for your business idea? Join our One-time-only start up event and discover the opportunities of Alexa.


A 1,5 day discovery and prototyping workshop for natural language interfaces. This training is aimed to inform about the voice /natural programming platforms (like Amazon Alexa, Google’s Assistant, Microsoft Cortana), discover opportunities it creates for your business, and create the first prototype an Alexa skill. No previous coding experience is required.


New developments have made it easier to communicate with devices using natural speech. Tech giants Amazon, Google, Microsoft, and Apple are stepping up their game to bring voice interfaces to the mass market, with the installed base of the assistants increasing rapidly. With that, a plethora of new ways to solve user problems has opened up. The biggest challenge is to shift our minds from written words, pictures and buttons to a new generation of interfaces.


We believe in the value of getting your hands dirty. Therefore, our mission is that you accomplish 3 goals in 1,5 days:

  1. Gain a better understanding of the leading natural language platforms, their current state and future development
  2. Identify a conceptual overview of how these platforms can be used to further your business
  3. Develop a prototype of the lowest hanging fruit – an Amazon Alexa skill (application) based on an idea you choose to pursue first

In more detail:

Day 1: ease into the training by getting inspired and learning during our lightning talk evening. Start creating your own idea long list

Day 2: with the help of our trainers, discover how to apply natural language applications to meet the goals of your business, shortlist your ideas going into detailed concepts, pick one and make a prototype for Amazon Alexa.


This workshop is primarily intended for those, who want to approach the subject conceptually, define business goals, discover applications and create the first prototype.

Whether you are in marketing, innovation management, a copy-writer, UX designer, developer or anything in between – if you are up for a challenge of creating a concept and a prototype of a voice-based application, this training is for you. No previous coding experience is required.

Hackathon & Voice Experts

Franziska Luh has more than 12 years of experience in helping companies understand the beliefs and behaviour of people and societies to create product -ideas and -strategies. Her key competencies are in development leading innovation processes, developing product strategies, and growth concepts.

Alexey Vidanov is a computer engineer and has over 30 years of experience in IT. Recognising the opportunity to make a difference in a new platform, Alexey jumped at the chance to develop Alexa skills, learn about the ecosystem and teach others. He coaches and consults companies about VUI UX, Alexa SDK and Storyline.

Karile Klug has discovered voice technologies after over 10 years in various innovation management roles in tech companies (TomTom, XING) and sparks started flying. As a sociologist by training, she is fascinated by the first coherent REAL dialogues between humans and machines, which develop relationships straight out of science fiction books. It has led her to switch gears becoming a (VUI) conversation designer consulting and developing voice applications for companies; as well as hackathon organiser, bringing together technologists and businesses who want to explore the magnificent potential of Voice.

We can’t wait to hear what your Voice will sound like.

(Event language: german)