GTEC Open Lecture: Patrick Bales, Founder and CEO of Stoyo
July 25 @ 18:00 - 20:00
GTEC Open Lecture: Patrick Bales, Founder and CEO of Stoyo | July 25 | Berlin
We are proud to welcome Patrick Bales, Founder and CEO of Stoyo, the fastest growing advertising agency in the DACH region. Stoyo creates highly engaging social videos for brands and publishers. The Berlin-based company is well-respected around the globe for its unique data-driven approach, which has lead to more than ten billion organic video views on Facebook in less than two years. In times of banner blindness, pre-roll skip buttons and a decline in TV consumption, they give brands a tool to reach audiences organically in the newsfeed and are the only company in the world able to guarantee one million organic views per video.
In 2017, StoYo created 19 out of the top 50 commercials on Facebook in Germany and even promised a money-back guarantee if a video does not generate at least 1 million clicks on Facebook. They signed deals not only with German startups and corporates like ProSieben, T-mobile, EDEKA, Deutsche Bahn and DHL, but also with the US largest publishers like Time Inc. Viacom, National Geographic, Conde Nast or Cosmopolitan.
Patrick founded Stoyo just three years ago at the age of 24 and Germany’s leading advertising publication, W&V, just called him “the shooting star of the marketing scene”. He has studied at prestigious WHU in Vallendar, Singapore and Lisbon and helped to found several startups before starting Stoyo.
The expansion to the US market is just underway so be excited to learn more about building such a fast-growing startup and Patricks personal story behind the success. Come and join us for an evening learning all the Facebook marketing secrets you were always too scared to ask!