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Smart Money – Capital, Know-How & Kontakte | September 5 | Berlin

Money before all? That’s not going to last. After all, an investor can be much more than an investor for an entrepreneur – business angels and VCs bring their experience and the network to the table. Therefore, high-tech companies and founders should consider what SMART MONEY means.
Going public or lucrative exit is what drives many entrepreneurs and is the bright light at the end of the tunnel after the third night shift in a row. But until then the way is far, rocky and can not be reached alone. Achieving milestones such as product market fit, initial sales, and ultimately profitability require not just money, but smart money.

‘Smart money’ means an investment that goes beyond pure capital appreciation. The smart angel or investor also adds experience, know-how and network to the start-up and increases the chances of the founder to survive and grow in the market and thus his own chances for a strong ROI.

What should be considered?
Which factors are more important than others?
How do you find the ideal investor?
In this forum Finance we would like to outline which ‘smart money’ for which start-up type and high-tech company is the right one at what time.

In addition, we show other financing instruments that, in combination with ‘smart money’, extend the reach.

As always, there will be plenty of room for networking – remember business cards or keep the LinkedIn app ready.

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